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Overview
Serviced apartments sit between a hotel and a rented flat: furnished, cleaned and billed by the night, but with a kitchen, a washing machine and usually a separate bedroom, which is why project managers and travelling trades use them for stays of a week or more. This guide answers the questions people type when pricing a crew stay: what it costs in 2026, what is included, how VAT changes after 28 days, what the rules are, and when a contractor house is the better call.
The short answer
For a working crew in 2026, serviced accommodation in regional England typically prices at £45 to £70 per person per night with one person per bedroom, against £70 to £100 per room per night for a budget or mid-range hotel before meals and parking, according to an August 2026 cost analysis by the contractor-housing provider TeamStay. England's hotels averaged a £165 daily rate in August 2026 (VisitBritain), with revenue per available room of £82 outside London, so the gap widens in cities with strong leisure or event demand. Serviced apartments are usually cleaned weekly rather than daily, include utilities and Wi-Fi, carry minimum stays of three to seven nights, and after 28 consecutive nights VAT is charged only on the service element of the bill rather than the whole price (HMRC VAT Notice 709/3, section 3).
What the sector looks like in 2026
The Association of Serviced Apartment Providers (ASAP), the Gloucester-based trade body, represents around 130,000 apartments across 25 countries and more than three million bed nights a year, and runs the Stay With Confidence directory that corporate buyers use to find accredited operators. HVS's July 2026 review of the European sector found occupancy at about 80 per cent across its 13,000-unit sample, with average rates softening in nearly every market during 2025; in the UK outside London the pullback was more in occupancy than rate, so operators in Manchester, Birmingham, Leeds and Bristol have mid-week nights they would rather fill at a sensible long-stay rate than leave dark. HVS also counts roughly 19,800 new rooms due across Europe in the next five years, with the UK taking 22 per cent, so supply in the big cities is loosening and the leverage on price for a four-week or longer stay has moved towards the guest.